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Predatory marketing describes the practice of aggressive advertising of products known to damage health. A growing literature documents that predatory marketing of unhealthy food, alcohol, tobacco and other harmful products increases premature deaths and preventable illnesses and widens racial/ethnic, income, gender and other inequities in health. This session explores the strengths and weaknesses of a variety of public health, business and political strategies to “de-normalize” predatory marketing of unhealthy food. De-normalization seeks to make this practice socially, politically, ethically, or legally unacceptable.

Speakers

  • Zellnor Y. Myrie, New York State Senator, (D) 20th Senate District, Chairman of Committee on Elections
  • Tiffany Eaton, Graduate Research Assistant, Council on Black Health, DrPH Candidate, Department of Community Health and Prevention, Dornsife School of Public Health, Drexel University
  • Mara Einstein, Professor, Media Studies, Queens College, City University of New York
  • Amandine Garde, Professor of Law, University of Liverpool

Moderator

  • Nicholas Freudenberg, Distinguished Professor of Public Health, CUNY Graduate School of Public Health and Health Policy; Senior Faculty Fellow, CUNY Urban Food Policy Institute
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